What is the main goal of a consultation before a hair service?

The main goal of a consultation before a hair service is to understand client needs and preferences. This step is crucial as it helps the cosmetologist gather essential information about what the client wants, including their lifestyle, hair type, and any specific concerns or desires regarding their hair. A thorough understanding allows the stylist to recommend suitable services and products that align with the client’s expectations, leading to better outcomes and higher client satisfaction.

Establishing rapport with the client is also important, as it fosters a trusting relationship; however, understanding their needs and preferences takes priority in the consultation process. While selecting hair colors is certainly part of the consultation, it is only a small aspect of the broader goal, which is to ensure that the entire service meets the client's overall vision. Upselling services can be part of the conversation, but it should not overshadow the primary objective of understanding the client’s desires and ensuring that their needs are met authentically.